Why Offer 360-Degree Images?
There are various trends on the internet when it comes to selling a product. One trend that is growing is that of providing a 360-degree image of the product.The 360-degree image will serve to enhance the customer’s experience. The model should be able to rotate, swivel, etc so that the customer can explore then entire product their heart’s content. This way there will be no surprises if and when they do purchase to product. Usually the reason for product returns is that the product that the customer receives by mail is different physically or in perception from the one that they saw online. By giving a 360-degree image to explore with, both you and the customer can avoid disappointment.By providing a 360-degree image, you also increase your standing in the customer’s mind. When it comes to a decision between you and a competitor who has a similar product, but no360-degree image on their website, you immediately gain the upper hand. A recent study conducted by Retailer Magazine reveals that “360-degree images implemented in eCommerce sites increased conversion rates by about 13% across the board”. A 13% increase is a significant figure whether you are a small business or large.If you are not proficient in using any 3D software to create the models, there are plenty of companies who will do it for you. Typically the service will cost you around $150, but can vary depending on the complexity of the project.Whichever way you choose to do this, you will find that it enhances the selling power of your product.